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Today's telecommunications service providers (TSPs) are facing greater challenges than ever before. In an industry that delivers unlimited phone calls for an entire year, at the same price as a flight from New York to London, service providers must constantly search for new ways to become more efficient.

Managing emerging technologies that promise to deliver new and exciting customer services, while dealing with the challenges of complexity in an increasingly competitive business environment, is the reality facing today's TSPs. Those that will succeed, will be those that manage to combine technical leadership with operational excellence to satisfy the needs of the next generation consumer.

At Cognizant, we have been working with service providers around the globe to help them manage this diverse set of challenges. Here we will discuss our unique perspectives on the telecommunications industry's future challenges and possible solutions.

Please feel free to join the discussion by posting comments to our articles. Whether or not you agree with our perspectives is less important than the learning that can arise from exploring other people's views.

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